In the competitive world of specialized journalism, Cogiterra faced a challenge that many content-rich platforms encounter: how to help subscribers navigate and discover relevant information from a vast archive of articles efficiently and intelligently.
Background
Cogiterra, a specialized online press platform reserved for subscribers, had built an impressive repository of 44,000 articles covering diverse topics across their domain of expertise. While this extensive content library represented significant value, subscribers were struggling to efficiently discover and access the most relevant information for their needs.
The platform’s success depended on delivering exceptional user experiences that would justify subscription costs and demonstrate the value of their premium content. However, traditional search methods were falling short of subscriber expectations.

The Challenge
Cogiterra’s primary challenge was improving user experience through more intelligent content discovery. Subscribers faced several pain points:
- Tedious navigation that made finding specific information time-consuming
- Ineffective search functionality that relied solely on keyword matching
- Limited content exploitation that prevented subscribers from fully leveraging the richness of available articles
- Inconsistent content discovery that varied greatly depending on search terms used
These issues were limiting subscriber engagement and preventing Cogiterra from fully demonstrating the value of their premium content library.
Our AI Solution
Draft’n run developed a comprehensive AI-powered documentary assistant specifically designed to transform how subscribers interact with Cogiterra’s content. The solution leveraged our platform’s core capabilities:
Advanced Query Understanding
- Natural language processing to interpret subscriber intent beyond simple keywords
- Contextual understanding that considers domain-specific terminology and concepts
- Intelligent query expansion to surface relevant content even with imprecise search terms
Intelligent Content Extraction
- Automated analysis and structuring of responses drawn from the 44,000-article database
- Semantic matching that connects queries to relevant content based on meaning, not just keywords
- Dynamic response generation that synthesizes information from multiple articles when appropriate
Seamless Integration
- Direct access to relevant articles with automatic redirection to subscriber pages
- Preservation of existing subscription workflows and access controls
- Customized response logic adapted to Cogiterra’s specific editorial standards and content structure
Implementation Strategy
Our approach focused on three key elements that align with Draft’n run’s platform strengths:
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Visual Workflow Design: Using our Studio interface, we built a comprehensive knowledge assistant without requiring Cogiterra to manage complex AI infrastructure
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Comprehensive Testing: Our Sandbox environment enabled extensive testing with real subscriber queries to ensure response quality and accuracy
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Production Monitoring: Full observability into system performance, response quality, and subscriber engagement patterns
The implementation leveraged Draft’n run’s RAG (Retrieval Augmented Generation) capabilities to ensure responses were grounded in Cogiterra’s actual content rather than generic AI-generated information.
Results
The AI assistant delivered measurable improvements across key metrics:
Enhanced User Experience
- More intuitive navigation that adapts to individual subscriber needs
- Contextualized responses that provide immediate value
- Significantly reduced time to find relevant information
Improved Content Valorization
- Easier access to premium articles, increasing engagement with subscription content
- Better discovery of related articles, extending session duration
- Enhanced demonstration of content library value to subscribers
Operational Success
- Smooth adoption with minimal training required for subscribers
- High satisfaction rates due to personalized response logic
- Scalable solution that grows with Cogiterra’s content library

Technical Excellence
The solution showcased Draft’n run’s key differentiators:
- Complete Transparency: Cogiterra maintains full visibility into how responses are generated and which articles are being surfaced
- Production-Ready Architecture: Built-in monitoring and optimization ensure consistent performance
- No Vendor Lock-in: Open-source foundation gives Cogiterra complete control over their AI assistant
- Customizable Logic: Response patterns adapted specifically to editorial standards and subscriber expectations
Conclusion
Cogiterra’s success demonstrates how Draft’n run transforms complex content challenges into competitive advantages. By combining advanced AI capabilities with editorial expertise, we created a solution that not only solved immediate user experience problems but also enhanced the overall value proposition of Cogiterra’s subscription service.
This case study exemplifies our mission: enabling every content platform to embed trustworthy AI at scale with complete observability, ownership, and control from day one. The result is a more engaged subscriber base, better content utilization, and a sustainable competitive advantage in the specialized journalism market.